CEO | Commerce Canal
Ryan Craver’s natural fascination with the intersection of retail and technology has led to a career of inspiring and leading brands to be on the forefront of the evolving “connected retail” environment. Ryan is the Founder and CEO of Commerce Canal, a retail advisory firm driving $100 million in annual retail sales for some of the world’s largest brands in apparel, footwear, jewelry, and industrial equipment. Brands include New Balance, Hanes, LEGO, Alexis Bittar, Logitech, NFL and NBA. Prior to his current roles, Ryan was in charge of the core department store strategy at Lord & Taylor / Hudson’s Bay Company / Saks and was a senior leader at Accenture, driving growth and profit improvement across multiple clients, including Virgin Media, FedEx and Best Buy.
Chief Experience Officer | TGI Fridays
Sherif Mityas is the Chief Experience Officer for TGI FRIDAYS with oversight for the Brand’s Strategy, Marketing, Operations, Technology and Digital efforts. Sherif has more than 20 years’ experience in the retail and hospitality industries in both senior consulting and executive industry roles. Prior to joining TGI FRIDAYS, Sherif served as the Managing Partner for JS Consulting and as the Chief Executive Officer for Hollywood Video/Movie Gallery. Sherif received a B.S. degree in aerospace engineering from Boston University, a M.S. in mechanical engineering from Rensselaer Polytechnic Institute (RPI) and an M.B.A. from Northwestern’s Kellogg School of Management.
PANELISTS & MODERATORS
Director, Marketing | Freshii
Michelle Adams joined Freshii in December 2015 and has helped lead the brand through their extreme growth ever since. She started as the brand’s first Experiential Marketing Manager, focused on store-level marketing support & developing customized marketing plans to the 300+ franchise partners. She now oversees Global Brand strategy, including partnerships, advertising, menu innovation and is responsible for managing all brand communication touchpoints. Prior to joining Freshii, Michelle worked for WE, a global non-profit, running executive fundraising events and prior to that, worked in sport & brand licensing for IMG & the Toronto Blue Jays.
Sr. Director, Global Digital Marketing Strategy | Caesars Entertainment
Lisa Ajdini has over 15 years’ experience in mobile, interactive marketing, digital products innovation and loyalty marketing. Experienced leader in campaign development strategy and marketing technology. Focus in automotive, gaming and hospitality. She currently is Sr. Director, Global Digital Marketing Strategy at Caesars Entertainment where she leads strategy for mobile marketing, push and SMS. Prior to joining Caesars Entertainment, she worked with BBDO agency on the DaimlerChrysler account in International Marketing.
Manager, Mobile & Digital Innovation | Caesars Entertainment
Brenda Barré is the Manager of Mobile and Digital Innovation at Caesars Entertainment, the world’s most diversified casino-entertainment provider and the most geographically diverse U.S. casino-entertainment company. Brenda brings a strong knowledge of enhancing the guest experience through mobile technology having successfully launched Ivy, the real-time guest text messaging program, at sixteen (16) Caesars Entertainment resorts to date comprising over 25,000 rooms. Brenda has been with Caesars Entertainment since 2012 and has served in various roles within the organization including Executive Assistant to the Chairman, President & CEO and Executive Marketing Associate to the Chief Marketing Officer. Brenda won a Caesars Award of Excellence in 2018.
Digital Manager | A&W Restaurants
Liz Bazner is a self-proclaimed foodie who currently serves as Digital Manager for A&W Restaurants, the nation’s oldest franchised restaurant chain. Liz leads the development of digital & social campaigns to increase brand awareness & drive measurable traffic to A&W locations across the country, as well as overseeing the consumer-facing website & email marketing program. After graduating from Vanderbilt University with a degree in political science & public policy, Liz worked for a variety of public officials doing PR & campaign management work before joining the A&W team.
VP, Customer Experience | Fred’s
Speaker bio coming soon!
Product Manager | Great Wolf Lodge
Michelle Bossemeyer is the Product Manager of the Digital Guest Experience at Great Wolf Resorts, the largest indoor waterpark resort group in the U.S with 17 properties and 2 opening soon. Michelle is driving a digital transformation on the website, mobile app and conversational interface on phone and chat. Michelle joined Great Wolf about a year ago and brings along passion and experience in digital user experience, digital marketing and brand advertising from Discover.
VP of Marketing | Mooala Brands
Jordan Campbell is the VP of Marketing for Mooala, a rapidly-growing dairy alternative brand, serving a variety of Organic and Dairy-Free plant-based milks. Previously, Jordan led Digital Marketing for la Madeleine French Bakery and Café, a Fast Casual concept with 80+ units. Jordan oversaw la Madeleine’s Digital Marketing programs, spanning Loyalty, Email, Ecommerce, Paid Digital and Social Media. Jordan specializes in building strategies to strengthen App engagement and retention, delivering relevant and meaningful rewards, and generating traffic-driving initiatives, designed to drive incremental visits. Jordan launched the app’s integrated Order Ahead feature and the planning infrastructure for the brand’s proprietary delivery launch.
Chief Operating Officer | Famous Dave’s Bar-B-Que
As Chief Operating Officer of Famous Dave’s Geo Concepcion is focused on building engaging in store and digital experiences for guests. He leads Famous Dave’s corporate and franchise operations, marketing, training, culinary and information services teams. Geo has been focused on the digital transformation of Famous Dave’s through the launch of third party delivery services, loyalty and mobile app and management of brand wide paid search and social strategies. In his prior role Geo led Famous Dave’s development team which focused on franchise sales, refranchising, new prototypes and brand refreshes. Prior to joining Famous Dave’s Geo spent a decade in the financial sector holding various roles in investment banking, hedge funds and private equity.
Director of DTC Retail Marketing, Brand House & Factory House | Under Armour
Christiana DiMattesa oversees Under Armour’s North America direct-to-consumer retail marketing team inclusive of marketing strategy, operations, in-store experience, and event activations. Christiana has spent 20 years working within the retail space and has a passion to utilize technology to change the interactive landscape of the retail environment. She has been with Under Armour since August 2014 and previously held marketing roles with Ann Inc. and Foot Locker.
Senior VP of Events | Networld Media Group
David Drain leads the events team for Networld Media Group and has more than 20 years of experience in association management, event planning, writing and speaking. He has served as executive director of the Digital Signage Association (a group he co-founded), the Self-Service & Kiosk Association and the merged organization, Digital Screenmedia Association. Previously he was EVP for the Foodservice Consultants Society International.
Senior Director, Retail & Services UX, Activation & Selling Tools | Best Buy
Timothy Embretson grew up on a small Iowa farm where he learned to appreciate solving problems with simple ideas. Armed with a degree in graphic design and a passion to advocate for users above all else, he has helped businesses of all sizes solve complex problems. He is currently challenging traditional retail at Best Buy in Minneapolis, Minnesota and has spent the last several years building the inaugural Employee Experience UX COE and leading retail product teams.
GM Digital Health | Baylor, Scott & White Health
Zachary Fleming is a fanatic problem solver and technologist that has set his sights on Healthcare. He currently serves as Digital Health GM with Baylor Scott & White Health. Zachary is responsible for reimagining the healthcare experience through harnessing modern technologies such as cloud, automation, apps, and AI. He has previously held roles as an IT strategist, PMO Portfolio specialist, Integration Architect, and non-profit entrepreneur.
Director, Operations Systems | AMC Theatres
Mark Garcia is the Director, Operations Systems for AMC Theatres. With over 30 years’ experience in theatre operations, his role is to share the operations perspective with AMC’s IT team as they identify and implement technologies and to develop best practices around those technologies that enhance the guests’ experience and improve associate efficiency. A long-time innovator in the motion picture exhibition industry, AMC Theatres has integrated self-service kiosks into the existing box office with an improved UX to provide guests with control over their own ticket buying experience in theatres. This year, AMC became the first theatre chain to introduce cash enabled self-service ticketing kiosks.
VP, Global Customer Experience | Fossil Group
Speaker bio coming soon!
Director, Digital Delivery Experience | Domino’s
Speaker bio coming soon!
VP, Store Planning & Development | Shoe Carnival
Speaker bio coming soon!
Managing Director | ICX Association
Christopher Hall is Managing Director of ICX Association. Prior to this position he was managing editor of content for B2B publisher Networld Media Group, and the editor of DigitalSignageToday.com, the leading news portal for the digital signage industry, covering digital out of-home advertising, digital billboards, experiential digital branding and digital signage hardware, software and displays. An award-winning former newspaper reporter and magazine writer, Christopher is a five-year veteran of the digital signage and kiosk industries who has consulted for and spoken on the digital signage industry sector-wide.
Group Product Manager – Stores Tech & Experience | Williams-Sonoma
Speaker bio coming soon!
Digital Brand Manager | Fazoli’s
Will Hanrahan is the Digital Brand Manager at Fazoli’s. He oversees growth of the Fazoli’s Rewards Program since the launch of the brands Mobile Ordering App in November 2017. Will leads the digital strategy for America’s largest Italian elevated QSR chain including email and digital campaigns, web content and social media.
Group Vice President | Publicis.Sapient
David Hewitt serves as Group Vice President of experience strategy and global mobility lead for Publicis.Sapient and brings more than 20 years of experience in design, technology, and mobile. He drives innovation for clients by helping them place the right strategic bets, design around the needs of the customer, and take advantage of emerging technologies and intelligent platforms to best connect brands and customers. He is a founder of Publicis.Sapient Mobile Center of Excellence, a full service team dedicated to designing and developing customer centric experiences across mobile, web, voice, and smart environments. As global mobility strategy lead, David helps brands take a mobile-first approach to transforming their business around tomorrow’s customer.
Director of Software | Galaxy Theatres
Speaker bio coming soon!
Robert Abou Jaoude
Sales Executive | Betson Enterprises
Robert Abou Jaoude is a sales executive with over 20 years of experience in the electronics and unattended transactions industry. Leading the Goldfinger sales division at Betson, Robert is responsible for providing dependable and profitable solutions to our customer base that installs equipment in multiple industries such as Retail Kiosk, Amusement, Vending, Gaming, Hospitality, and ATM applications. Prior to working at Betson, Robert spent 17 years with an M&M Mars division called MARS Electronics Inc. that was the number one manufacturing company of payment system solutions in the world.
Senior Marketing Manager | Culver Franchising System
Jessie Kreke is a Senior Marketing Manager for Culver Franchising System, LLC. (CFS), the franchisor for over 680 Culver’s Frozen Custard & ButterBurgers restaurants. Jessie joined Culver’s in 2011. Her areas of experience range from mobile apps, web site best practices, digital promotions, social media, and local restaurant marketing. Jessie is responsible for the seamless digital experience for Culver’s guests that matches the highly-lauded offline hospitality. Jessie’s formal education includes a Bachelor’s of Business Administration from Cardinal Stritch University and continuing education for web design and development with Madison College.
Senior Director, GameStop Technology Institute | GameStop
Speaker bio coming soon!
VP of Marketing + Growth | Taziki’s Mediterranean Cafe
Rachel Layton serves as the Vice President of Marketing + Growth for Taziki’s Mediterranean Cafe. She is responsible for building sustainable strategies linked to innovations that drive the strategic growth for the company’s 80+ locations nationwide. Layton oversees the management of the Taziki’s brand, including digital marketing strategies, the local store marketing program, national off-premise initiatives, creative development and agency management, and franchise recruitment strategy. Layton is responsible for managing the marketing fund provided through a contribution from all stores, and for developing all members of the marketing department. Layton guides the vision of the Taziki’s marketing program.
VP, Digital Hospitality & Strategic Partnerships | Compass Group
Speaker bio coming soon!
Associate Creative Director | Cedar Fair Entertainment
Dave Markey leads an in-house creative team for Cedar Fair amusement parks. The team entertains and informs guests across Cedar Fair’s 11 parks through digital signage, SMS, wifi, social media, and hotel TV platforms. Prior to Cedar Fair, Dave enjoyed a career as a freelance filmmaker, contributing to diverse projects for clients such as Marvel, Paramount, MTV, HBO, and P&G.
Editor | Kiosk Marketplace & Food Truck Operator
Elliot Maras is editor of Kiosk Marketplace and Food Truck Operator. He is a former board member of the International Foodservice Editorial Council, a recipient of the Office Refreshment Development Foundation’s Award For Journalism, and a graduate of the National Automatic Merchandising Association’s Executive Development Program at Michigan State University.
Senior Marketing Manager | Nando’s Canada
Krista Mclay is the Senior Marketing Manager at Nando’s which is known for their flame-grilled PERi-PERi chicken in over 24 countries around the world. During her 10-year Marketing career she has worked on innovative brands in varying stages of development and evolution. Her experience ranges from working with global brands, building insight driven communication strategies, generating traffic building initiatives, rebranding, project management from ideation to execution. Krista has received the Top 30 under 30 award for the OHI.
CEO | BurgerIM
With over 25 years in the fast casual and QSR segment, Tom Meiron brings vast knowledge and experience to BurgerIM. Stops in his career have included; Holiday Inn, Marriott Hotels, Pizza Hut, Taco Cabana, Big Boy and Papa John’s Pizza. His unique leadership qualities stem from executive positions held at large iconic brands and as a large franchisee with Papa John’s Pizza (130 units) and Holiday Inn Hotels. Tom served as the President of Southern California Marketing Cooperative for Papa John’s Pizza, serving the second largest DMA in the nation. Educated in accounting and finance, including Cornell University, Tom provides forward thinking leadership for corporate BurgerIM and our franchisees.
Senior Director of Digital Marketing | HuHot Mongolian Grill
Monica Minford oversees digital marketing at HuHot Mongolian Grill, a 65-unit create-your-own stir fry franchise. Shortly after joining the HuHot marketing team in 2007, she saw the potential in social and digital marketing and molded her career in tandem with the growth of the industry. From the website to the loyalty program to social media to mobile, Monica is responsible for converting online interactions in to restaurant visits. These days Monica is focused on building HuHot Rewards to take advantage of its ability to drive incremental sales though targeted 1-to-1 messaging.
Editor | Retail Customer Experience
Retail Customer Experience Editor Judy Mottl is an award-winning experienced senior editor, reporter, writer, and blogger who has worked for top media outlets, technology companies and publications including AOL, InformationWeek, CNET, Information Security Magazine, Investor’s Business Daily, InternetNews and Tech Times as corporate marketing divisions within IBM and HP. She’s written everything from breaking news on business and technology to in-depth articles on tech trends to profiles on top business leaders.
Director of Digital Guest Experience | Firehouse Subs
Matt Olsen oversees digital guest experience and digital strategy for Firehouse Subs, one of the nation’s top Fast Casual restaurant chains. He provides leadership for new connected technologies, email, web, app, and loyalty for 1,100+ Firehouse Subs locations across the US. Matt has been transforming Firehouse’s digital business for over 8 years.
AVP Marketing Strategy | Arizona State University
Speaker bio coming soon!
Worldwide Digital Signage Segment Manager | Intel
Christie Rice is the segment director responsible for Intel’s digital signage and interactive kiosk business worldwide in the Internet of Things Group at Intel. In her role she works to ensure that Intel technology meets the ever changing digital signage needs. She also works closely with the ecosystem to promote solutions that provide the immersive and interactive experience that our customers demand. Before assuming her current role, Christie’s 20 years at Intel included various technical, product, business development, and marketing management positions across a broad range of products and segments including memory, PCs, storage, networking, and IOT.
Director of Partnerships | T-Mobile
Chris Roution has nearly two decades of experience spanning, business development and strategic partnerships. As Director of Partnerships, Chris’ main focus these days is setting the partnership strategy, vision and execution for T-Mobile’s Customer Appreciation program, T-Mobile Tuesdays. Chris’ team manages a portfolio of brand partnerships across a broad range of industries, i.e., Entertainment, Gaming, Retail, Food & Beverage and e-Commerce.
Senior Manager, Customer Experience | Kohl’s
Dennis Schleicher is Senior Manager Customer Experience Design at Kohl’s where his team focuses on the experiences for buy online pickup in store, the Yes2You Loyalty program, and the private label Kohl’s credit card. His customer centered approach centers on understanding and designing inside of retail ecologies for families using his background in business and industrial anthropology. He has worked with Sears/Kmart both customer and associate facing experience, Ford.com and the My Ford Loyalty program, Chrysler, General Motors, Comcast, Dominos, and various non-profits.
Digital Marketing Manager | Duffy’s Sports Grill
Dylan Schmer is the Digital Marketing Manager for Duffy’s Sports Grill. Based in Palm Beach County, Duffy’s operates 33 full-service, casual-dining restaurants throughout Florida. The family-owned company has become a regional market leader known for top-quality casual-dining with an emphasis on fresh ingredients. Dylan is responsible for creating maximum visibility and engagement across all digital mediums. When he’s not tweeting, you’ll find Dylan dancing For The Kids to end childhood illness as the Southeast Alumni Director for Dance Marathon at the University of Florida. Dylan’s passion for all-things-digital is guided by a desire to tackle this constantly evolving digital landscape.
VP, Director Emerging Technology & Innovation | Leo Burnett
As VP, Director of Emerging Technology and Innovation at Leo Burnett, Tod Szewczyk helps bring new platforms, partners and ways of working into the agency. He provides insight and best practices to successfully integrate new technologies into marketing initiatives that create immersive and engaging brand experiences. Tod has led the agency’s development of the proprietary Leovative content platform, founded Arc’s Retail Innovation Lab and Leo Burnett’s new technology Lab along with producing FutureShop/Leovative expo events. In addition, he also leads the agencies’ strategic partnership with Google. Tod’s writing has been published on the Chicago Ideas website under the “Future Today” series, in the Chicago Tribune and through Leo Burnett’s Leo Scope program.
Vice President of Strategic Management | NEC Display Solutions of America
Richard Ventura is the Vice President of Strategy for NEC Display Solutions of America’s, overseeing all strategy related activities for the organization. Focusing on leading the development and communications of strategies aimed at evolving the business and driving it forward, while working with the Executive Team to define the vision and direction for the company and establish strategic initiatives that disrupt current and future markets, explore alternative solutions, and result in short and long-term gains. Richard has spent 17+ years within the NEC sales and marketing organizations focusing on display solutions, display technologies, projectors and direct-view LED.
Group Product Manager, In-Club Digital Experiences | Walmart eCommerce
Keri Voke is passionate about connecting the digital and physical world. As a senior manager of multichannel strategy for Walmart, Keri is responsible for creating customer facing experiences that add value for both our customers and associates every day. She is currently focused on the Sam’s Club member experience and using in-club technology to drive member engagement in multichannel. Previous to her current role, Keri worked on the mobile strategy team at Walmart, focusing on customer centric app features such as store maps, mobile checkin, and mobile payment.
Founder | Marketing Brainology
Michelle Adams is Founder of Marketing Brainology, a consulting practice focused on translating consumer and shopper insights to corporate America; especially the latest findings from virtual shopping, behavioral science and neuroscience. She speaks globally on neuromarketing and human decision-making; helping unlock the mystery of human emotion and how it impacts brands and companies. Working with PepsiCo for 10 years, most recently as VP of Customer Strategy and Shopper Insights, she was responsible for the SMART Learning Center, a retail theater focused on state-of-the art consumer and shopper research. While at PepsiCo, Michelle lead shopper insights for key retail accounts; connecting key shopper attitudes with behaviors.
AVP UX Innovation & Brand Experience | AT&T
Neal Berg has 20+ years’ career focused on capitalizing on market insights to achieve greater connectivity with today’s empowered customer. Currently he reports up thru the Chief Brand Officer and is responsible for defining the experience of the brand, pioneering new innovative design processes, methods and tools to elevate customer experience and increase value for business and consumer customers. He recently lead a enterprise-wide effort to operationalize Design Thinking at AT&T to re-imagine products/services and accelerate delivery. Prior to his current role, Neal led a CX and Digital Strategy team for IBM Interactive, overseeing client relationships with Fortune 100 companies.
SVP, Premier Sales & Account Management | Mood Media
Jaime is an accomplished leader recognized for designing world-class customer experiences for lifestyle brands. For the last 18 years, she has been in various marketing, branding and development roles working with global organizations to enhance their in-store experiences by leveraging media and technology solutions. She has been a valued partner for clients including AT&T Mobility, Coca-Cola, Target, Sephora, TJX, Luxottica, and Kendra Scott. Jaime has been featured in Forbes, Women’s Wear Daily, Chief Marketer, SMB Retail Technology News, Chain Store Age, Retail Dive, Retail Customer Experience, Mobile Strategies 360, HOW Magazine, Future Stores, ICX, Wearable Technology UX, and Retail Loco.
SVP, Retail Technology Development | Frank Mayer & Associates
Ron Bowers is Senior Vice President of Technology and Business Development for Frank Mayer & Associates, Inc., an 87-year Industry Leader in the development of Digital Retail and Visual Merchandising solutions for the Fortune 500 of Retail. Ron is a sought after Speaker, Thought Leader, and Writer for the Industry. Ron leads and Advises Industry Associations, including the Customer Engagement Technology World, as a member of its Board of Advisors and as a Member of the Executive Committee for the Digital Screen Media Association, and as EVP, of The Kiosk Council.
Global Experience Director | Michael Kors
Shannan Coghill is a creative director with a longstanding background in advertising and UI design with product and environmental integration. A techy at heart and designer by trade, she is a firm believer that interactive should be an emotional experience that translates into a 360-degree story. Shannan has created and lead campaigns, product design and interactive experiences for some of the world’s most recognizable brands including; REI, SC Johnson, WebMD, Nike, Johnson and Johnson, Verizon, and Macy’s. These experiences included mobile, tablet, websites, interactive environmental experiences, product interfaces and product design.
Laura Rea Dickey
CEO | Dickey’s Barbecue
Laura Rea Dickey currently serves as Chief Executive Officer of Dickey’s Barbecue Restaurants, Inc. Laura served as the Chief Information Officer for eight years, and made the transition to CEO after excelling in her previous role. She has worked in the marketing and information technology field for over 15 years, and has led the marketing, IT and training departments at Dickey’s Barbecue Restaurants, Inc. during her time there. After graduating from Texas Christian University in 2001, Dickey went on to work at agencies such as Murray Brown Creative Group and The Richards Group. Laura’s specialty is the intersection of technology and marketing, turning data insights into brand and business solutions.
Founder/CEO | Flat Out of Heels/PopCom
Dawn Dickson is a serial entrepreneur with over 16 years of experience in marketing and business development. She launched four successful cash flow positive companies since 2002, her most recent ventures Flat Out of Heels (rollable flats for women to get relief from painful heels) and Solutions Vending International (SVI) after identifying a need develop a software solution to make vending machines more intelligent. Dawn has received numerous awards and accolades for her business savvy and pitching skills, including being awarded first place in the PowerMoves NOLA Big Break pitch competition and second place in the 2016 SBA InnovateHer Challenge.
Co-Founder | Robo Retail
David DiMeo is a smart creative, who recently left a Fortune 500 company to start a new business that is focused on a future where machine meets the customer. He has spent the last two decades working within the automotive industry on Connected Cars and the Internet of Things (IoT). In his new role at Robo Retail, David is focused on helping companies win at retail by applying advanced methods in a way that provides experiences their customers love and generate economic value for the business. Previoiusly, he was the Director of the Innovation Lab at FordDirect, where he was responsible for futuring on the connected car.
Founder and CEO | Intriosity
Jeff Donaldson is a 35-year veteran of the IT industry. Jeff won innovator awards in 2016 and 2015 and holds US and European patents. In 2017, Jeff founded Intriosity a company specializing in Design Research for robotic and cognitive automation. Prior to Intriosity, Jeff served as GameStop’s CIO for 16 years and was an integral member of GameStop’s founding leadership team. Jeff serves on the Advisory Board of the RevTech retail technology accelerator in Dallas, Texas where he is also Executive In Residence and is a member of the SMU Design Council.
Director, Technology Portfolios | Sodexo
Paul Epperley is an accomplished hospitality and retail professional, with decades of experience in international, regional and local environments. Specializing in consumer technology, Paul defines the technology and platforms to transform the consumer journey into an interactive and agile experience. Career highlights include streamlining operations and creating shopper experiences at Brinker International, Cracker Barrel, and Hooters. With Sodexo for the past 10 years, Paul’s current focus is bringing consumer technology solutions to the foodservice industry.
Account Executive, Publisher Solutions | Vistar Media
Jordan Fraser is on the Publisher Solutions Team at Vistar Media, an advertising technology firm that enables brands to reach consumers based on their behavior in the physical world. In his current position on the Publisher Solutions Team, Jordan specializes in providing solutions to digital out-of-home media owners that enable them to effectively manage their inventory and monetize it via digital advertising budgets. Prior to joining GameStop, Jordan held advertising and marketing roles at Clear Channel, Kinetic, Outfront Media, and GameStop.
CEO | Reynolds Farm Equipment
Mitch Frazier serves as Chief Executive Officer of regional John Deere retailer Reynolds Farm Equipment. As the company’s first chief executive appointed from outside of the Reynolds family, Mitch leads a 250-person equipment sales and service organization serving farmers, landscapers, turf professionals and homeowners. Prior to Reynolds, Mitch served in marketing leadership and executive roles in the technology industry. He served as Vice President of Marketing at sales technology platform TinderBox and as Vice President of Marketing, Investor Relations Officer and Chief of Staff to the CEO at digital marketing technology leader ExactTarget. There, he founded the company’s investor relations program.
Director of Digital Retail Experience | Domino’s Pizza
Amber Gadsby has over 20 years of digital marketing, e-commerce, digital innovation and product management experience. In her current role as Director of Digital Retail Experiences, she leads Domino’s in-store digital innovation efforts to enhance consumer and employees experiences – including kiosks, iOT, mobile experiences and self-driving pizza delivery experiences. In her time leading digital marketing and emerging interactive projects she helped drive Domino’s to a $2 billion + ecommerce business, 50%+ online/mobile sales. She was named to AdWeek’s 2015 Creative 100 list and Ad Age’s Creativity 50 list for her work on the Emoji ordering campaign.
VP, Brand Experience | Sleep Number
Angela has led the vision and strategy to elevate the Sleep Number brand and transform the mattress shopping experience. Today, the Sleep Number store creates a consumer-centric, breakthrough interactive shopping environment that transforms a purely rational shopping experience to one that maximizes both rational and emotional appeals, differentiated from all other competitors. Seamlessly integrated digital experiences allow the store to become a 3-D selling tool to simplify and support a relationship-based selling process. Sleep Number is considered “best in class” retail leadership, resulting in over twice the productivity of the industry average. She has transformed the Sleep Number retail portfolio over the past 5 years.
VP of Architecture | CallisonRTKL
Ignaz Gorischek is an award-winning designer who brings a unique blend of retail experience to CallisonRTKL’s Dallas team. His background in striking visual merchandising, store planning and design, graphics, art curation and collection, as well as an innovative application of technologies, has made him one of the industry’s most recognized figures.
President & CEO | Goldfinger
With over 20 years of automotive engineering experience, Daniel brought a new engineering and business mindset to the electronics industry when founding Goldfinger. With Betson Enterprises as the master distributor for Goldfinger monitors, Goldfinger is the fastest growing monitor manufacturer in the world (over a 50% annual growth rate for 8 years) and is leading the industry in technological innovations.
VP, Global Design Strategies | Marriott International
David Kepron is the Vice President of Design within the Global Design Strategies department at Marriott International. His focus is on the creation of compelling customer experiences within a unique group of Marriott flags called the “Distinctive Premium Brands” including: Renaissance, Westin, Le Meridien, Autograph Collection, Tribute Portfolio and Design Hotels. His multidisciplinary approach to design focuses on understanding consumer behavior and the creation of relevant brand experiences at the intersection of architecture, sociology, neuroscience and emerging digital technologies. David’s first is book titled: “Retail (r)Evolution: Why Creating Right-Brain Stores Will Shape the Future of Shopping in a Digitally Driven World.”
President & CEO | Right Media Solutions
Jeff Martin is an experienced Chief Executive Officer with a demonstrated history of success innovating retail audience solutions in the information technology and services industry. Prior to founding Right Media Solutions, Jeff held senior management positions at CBS Corporation and with CBS Outdoor managing GameStop TV and other digital networks. Jeff currently sits on the ICX Advisory Board and has recently been appointed to the Digital Signage Federation Global Digital Out-of-Home (DOOH) Council Leadership Team.
CEO | Cali Group
In 2004, John was the second employee at Arrowhead, where he was responsible for developing flexible electronic devices. In 2011, after the sale of Arrowhead’s flexible electronics subsidiary, John founded Cali Group, which comprises CaliBurger, a global restaurant chain, and ownership stakes in various technology companies using new technologies to transform the restaurant and retail industries. As Chairman of Cali Group, John serves on the boards of the following Cali Group companies: Super League Gaming, FunWall, PopPacks, and Miso Robotics. John graduated from Stanford Law School and is an author of The Handbook of Nanotechnology Business, Policy, and Intellectual Property Law.
Senior Manager, Marketing Research | Rent-A-Center
Heading up the Customer Insights team at Rent-A-Center, Jennifer has almost 15 years of agency, client, and vendor-side experience across a broad range of industries including construction, home entertainment, publishing, and now rent-to-own. With a strong background in quantitative and complementary experience in qualitative, her areas of focus include customer satisfaction, brand awareness and positioning, ad testing, blazing a trail for customer insights and bridging the gap between insights and customer experience.
CEO & Co-Founder | Vibenomics
Vibenomics CEO and co-founder Brent Oakley began his career in medical device sales. An entrepreneur at heart, Brent left the field in 2014 to launch Prime Car Wash—a high-end, full-service car wash chain. As the business flourished and expanded, Oakley sought a way to create and manage the vibe within his stores while simultaneously sharing important information and upsell opportunities with customers. Recognizing the need for a software solution to location-based marketing and customer engagement, Oakley left his role as Prime Car Wash CEO in 2016 to launch Vibenomics, a music and messaging service.
Head of Innovation | J. Walter Thompson
As Head of Innovation at JWT Atlanta, Charles Ogilvie brings more than 20 years of global experience in innovation, marketing, and strategy spanning from retail and hospitality technology, mobile, satellite and terrestrial communications, aviation, transportation, FinTech and interactive platform architecture, content & analytics to traditional entertainment. In addition to client-side agency management, Charles has also developed, negotiated and executed interactive content deals with brands such as Google, Land Rover, Virgin Atlantic and others. Previously, he has served as a catalyst and designer in multi-million dollar startup and corporate efforts, including leading the design and execution of the award winning guest-engagement system, Red, at Virgin America.
Partner/President/CEO | Gaming Solutions Worldwide
Les O’Nan is the President & CEO of Gaming Solutions Worldwide. He served as the President and CEO at Alliance Group, Inc, a company that he founded. Serving as a shareholder and Chief Executive Officer at several industrial companies, Les has led transactions for international startups and North American acquisitions and divestitures in the casting, forging, and finishing sectors of industry. He serves as a Director of Alliance Medical Solutions, Inc, Discernity, Franco’s Cocktail Mixes, and Die Cast Holdings, Inc. He serves as a Director of Empower Benefits Inc. He has spent the majority of his career in industrial manufacturing and has experience in marketing.
EVP Strategic Business Planning | Reflect
Mason Page joined the Reflect team in 2015 and serves as the company’s Executive Vice President of Strategic Business Planning. In his role, he uses research, insights and digital expertise to create strategies that drive our clients’ businesses forward. He’s an expert at understanding business objectives and recommending digital executions that exceed goals and provide a competitive advantage in the market. Once the strategic roadmap is defined and a program is executed, his job isn’t done yet. Mason also measures and analyzes results, enabling him to optimize campaigns to yield the highest results possible.
Founder & CEO | Integrated Marketing Solutions
Chris H. Petersen, CEO of Integrated Marketing Solutions, is a strategic consultant who specializes in omnichannel retail, leadership, and measurement. He has built a legacy of working with manufacturers and retailers to improve their market and financial performance. He specializes in working with members of the C-Suite to develop competitive strategies that achieve measurable results. Dr. Petersen is the founder of IMS Retail University, a series of strategic workshops focusing on the critical elements of competing profitably in the increasingly complex omni-retail marketplace.
Sr. Program Manager, Visuals & Experiences | Microsoft Stores
Tori Peterson leads the digital deployment team for Video Wall, Digital Signage, and Device Imaging across Microsoft Stores Worldwide. She has been a part of the team as a key contributor across these digital experiences for the last 7 years. Microsoft Stores embarked on the digital transformation from the employee journey to the customer experience. Microsoft stores are considered a world leader in experiential retail and consistently shares its digital transformation with other retailers. As a key leader in the Visuals and Experience team, she is able to impact across all avenues of experiential design from concept, to creation, deployment, and operations.
Director of Sales | Panasonic USA
Jeff Pinc is Director of Sales for Panasonic System Communications Company, a division of Panasonic Corporation. PSCNA delivers content creation, collaboration, information-sharing and decision-support solutions for customers in food service, retail, government, healthcare and education. Jeff has over 15 years of experience in providing cutting edge food service technology solutions with a variety of technology companies. He joined Panasonic in 2014 after previously working for MICROS Systems. As vice president of sales and strategies at MICROS Systems, he led many major projects resulting in large scale technology deployments, helping many global restaurant brands achieve a high return on investment.
President | SMRT1 Technologies
Brad Pommen is Mr. Technology. He is President of SMRT1 Technologies, a hardware and software technology startup with an interactive touch vending machine called Brain STEM Toolbox. He has taught thousands of people of all ages how to code, design and adopt emerging digital fabrication technologies throughout British Columbia, Canada. Brad provides contract services as Lab Director for MIDAS Fab Lab, an MIT certified prototyping and commercialization facility in Trail, BC for the Kootenay Association for Science & Technology. He is also President and founder of the Nelson Tech Club Hackerspace since 2010.
Director of Sales | Bluegrass Cellular
Jason Raymer is a seasoned sales and operations manager, leader and strategist. He is no stranger to the fast pace world of the mobile industry, having spent the past six years at Bluegrass Cellular, a leading wireless carrier in Central Kentucky. As the Director of Sales, he is intimately familiar with all aspects of operations from sales to gross revenue. Jason has a great understanding for carrying the company’s profit and loss responsibility all while working to lower cost. He specializes in enhancing the company’s leadership development by instilling performance management and development programs. He has also driven to improve employee relations through corporate involvement and building solid incentive programs.
Managing Member | Canton Car Wash
Chris Riveria has worked for several leading tech and tech consulting firms including Cisco Systems, MICROS and Booz Allen Hamilton. Chris went on to co-found a chain of environmentally friendly car washes located in the Baltimore area. There he leads a team of over 100+ employees where he oversees day-to-day operations and current expansion efforts. Chris has a computer science degree from the University of Michigan, Ann Arbor.
SVP, Content, Strategy & Creative Services | PRN, a STRATACACHE company
Jonathan Rosen leads the brand integration, content strategy, and creative teams at PRN. His focus is consumer activation and conversion at retail. Prior to joining PRN, Jonathan was Co-Founder at Spine Films, where he created original programming for Discovery Networks and National Geographic. Jonathan holds a B.A. in Philosophy from Columbia University, and was a Directing Fellow at the American Film Institute.
VP of IT Operations | Fuzzy’s Taco Shop
Briton Smetzer is the Vice President of IT Operations for Fuzzy’s Taco Shop. His responsibilities include the management, strategy, and execution of IT infrastructure in alignment with organizational goals. Briton is both a big-picture thinker and a hands-on implementer with a background in network security, restaurant technology hardware & software, POS management, disaster recovery, support, database administration, and a seasoned developer in 5 scripting languages. Additionally, his background in restaurant management (and washing dishes) give him a unique and advantageous perspective on restaurant technology. Briton’s forward thinking and experience in entrepreneurship, management and technology gives him a unique and collection of skills and competencies.
Manager of Digital Experience | Love’s Travel Stops & Country Stores
Jarred Smith leads the Digital Experience team and initiatives for Love’s Travel Stops and Country Stores in their more than 450 retail locations in North America. His background of graphic design, web development, video production and training and development help bring a new perspective to user engagement for retail digital experiences. He has led the way to expand Love’s Travel Stop’s digital footprint to include a vast digital signage network and interactive touch kiosk infrastructure in their coast to coast convenience store network.
GM, Mizuno Brand Experience Center | Mizuno USA
Becky helped define and ultimately led the construction, opening, and full operations for the first ever Mizuno Experience Center in The Battery at SunTrust Park. As a Mizuno executive stated, Becky “made the seemingly impossible, possible,” steering the initiative from concept to reality in only four months. Her close partnership with Mizuno leadership, executives from the Atlanta Braves, The Battery, Cobb County and retail design, construction and architect firms led to a highly successful opening as well as thriving continuing operations. Becky’s business acumen spans her career beginning as founder/owner of her own successful sporting goods’ stores.
CEO | Reflect
Lee Summers serves as Chief Executive Officer of Reflect and is responsible for leading the company into the forefront of the in-store digital media movement. Lee has more than 15 years of customer facing technology and advertising agency experience. His management expertise and creativity make him well-suited to lead Reflect. Prior to joining Reflect, Lee was Manager of Marketing/Technology for the Berkshire Hathaway companies of Nebraska Furniture Mart and Grandscape of Texas where he oversaw all immersive customer engagement and was responsible for the overall direction, resource allocation and operations of Customer Facing digital technology groups throughout all NFM markets.
VP, Global Store Development | Under Armour
Tom Walsh is the Vice President of Global Store Development for Under Armour. Prior to joining Under Armour in 2008, Tom began his career in design and construction with NBBJ and then in new concept development with Abercrombie and Fitch. In his 8 years with UA, Tom has built a Global Store Development team that leads store design, construction and facilities management for North America and International Markets. Since its founding in 1996, UA has emerged as a leader in the performance apparel and footwear industry thrusting the GSD team to the forefront of delivering authentic and award winning experiences around the globe.
Winston Wm. Wright
Winston Wright is a brand consultant in New York City. He has a professional passion for branding and brand communications, particularly how brands show themselves directly to the consumer. With a depth of experience in retail, having worked for Saks Fifth Avenue and Macy’s; over the past 20 years he has worked on “bringing brands to life” globally for Apple, Nokia and Jawbone. Most recently, he was bringing digital brands to life leading a team in Brand Consumer Marketing at AOL.
SVP, Sales & Business Development | Stratacache
As Senior Vice President of Business Development, Russell Young works across the STRATACACHE family of companies to develop new digital experiences for consumer engagement—showing retailers how STRATACACHE’s marketing technology, sensors and artificial intelligence directly improve the in-store experience from the customer, retailer and brand’s points of view. In his role, Russell establishes critical strategic partnerships and originates new business opportunities for the complementary digital solutions and technology found across the STRATACACHE family. Russell has spent 15+ years deeply involved with the digital signage industry, representing Fortune 100 technology companies and speaking at industry events on global trends and technologies.
CEO | eatsa
Tim Young is co-founder and CEO of eatsa, where he and his team are reimagining the restaurant of the future – one that combines a magical customer experience with faster, more efficient operations. A veteran technology leader with a deep background in product and business design, Tim was named to Nation’s Restaurant News “Power List 2016” as one of the most powerful people in foodservice. Tim founded eatsa after eight years at enterprise software company Autonomy, where he led product, engineering, and technical operations and ultimately became the company’s CTO. In 2011, Autonomy was acquired by Hewlett Packard for $11 billion in one of the largest software acquisitions in history.