BREAKOUT 1 (ICX) / THURSDAY / JUNE 6, 2019 / 8:00 AM

Best Practices for Self-Service Kiosks

There are many reasons why the foodservice and entertainment industries have embraced self-service kiosks, whether they be tablets, countertop kiosks or free-standing units: shorter wait times, improved order accuracy, consumer preference, upselling and the list goes on.

In this session, you’ll hear from those who have done it — what worked, what didn’t and how they made adjustments.


Derin Alemli | Founder & CEO | Square Roots Kitchen

Derin Alemli is the Founder & CEO of Square Roots Kitchen, a technology-enabled fast casual healthy restaurant located at 120 S Halsted in Chicago. SRK automates customer interactions and kitchen operations, and has been revolutionary in creating a humanized approach to automation that makes for happy customers and an efficient operation. SRK is expanding, and developing its tech as a SaaS product for other restaurants. Prior to becoming an entrepreneur Derin worked in hedge fund portfolio management for Grosvenor Capital Management. Derin has an MBA from the University of Chicago in addition to holding the Chartered Financial Analyst designation.

Mike Ferguson | President | VMAC Solutions

Mike Ferguson is an office coffee service/vending operator turned industry intermediary business broker. He has a passion for helping operators achieve their goals through his M&A intermediary services and coaching with technology challenges and operational issues such as vending management systems software, LightSpeed Automation warehouse fulfillment, warehouse prekitting, office coffee and micro markets unattended kiosks.

Mark Garcia | Director, Operations Systems | AMC Theatres

Mark Garcia is the Director, Operations Systems for AMC Theatres. With over 30 years’ experience in theatre operations, his role is to share the operations perspective with AMC’s IT team as they identify and implement technologies and to develop best practices around those technologies that enhance the guests’ experience and improve associate efficiency. A long-time innovator in the motion picture exhibition industry, AMC Theatres has integrated self-service kiosks into the existing box office with an improved UX to provide guests with control over their own ticket buying experience in theatres. This year, AMC became the first theatre chain to introduce cash enabled self-service ticketing kiosks.

Steve Leasure | Director of Franchise Operations | BurgerFi

Steve Leasure is a foodservice industry veteran with over 30 years of experience. In his current role as Director of Franchise Operations at BurgerFi International, Steve has the opportunity to work with a growing brand that is at the forefront of consumer trends and tastes. Steve has extensive experience in all facets of restaurant operations, having served in various roles across the QSR and Fast Casual segments. He started his career operating high volume restaurants in Manhattan and has worked with franchise owners throughout the United States and around the globe over the years. Steve currently resides in Orlando, Florida.


Elliot Maras | Editor | Kiosk Marketplace & Food Truck Operator

Elliot Maras is editor of Kiosk Marketplace and Food Truck Operator. He is a former board member of the International Foodservice Editorial Council, a recipient of the Office Refreshment Development Foundation’s Award For Journalism, and a graduate of the National Automatic Merchandising Association’s Executive Development Program at Michigan State University.

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